Category: Art
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HOW ART CAN TRANSFORM YOUR ADVERTISING & MARKETING STRATEGY
Reading Time: 5 minutes If you think marketing today is the same as it was just a decade ago, think again. The landscape has drastically transformed, moving beyond traditional platforms and evolving into a dynamic arena where art meets digital prowess. This isn’t just about witnessing change; it’s about leveraging it. Art in advertising isn’t…
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ART AS A MARKETING TOOL: CREATIVITY IN POS DISPLAYS
Reading Time: 7 minutes Ten years back, I was surrounded by a sea of unremarkable digital marketing strategies, each one indistinguishable from the last, and honestly, it was disappointing. In those moments, against the backdrop of a stale industry landscape, I found myself craving a tool that could slice through the mundane, rejuvenate the marketing…
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THE POWER OF NOSTALGIA IN BRAND MARKETING
Reading Time: 10 minutes There’s one timeless tactic that continues to resonate deeply with audiences: nostalgia. It’s the warm, sepia-toned glow in a world of stark, forward-facing brightness. Nostalgia marketing taps into the cherished memories and emotions of consumers, reviving the flavors, fashions, and feelings of days gone by to forge a powerful emotional connection…
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THE ART OF ADVERTISING: VISUALS EVOKE EMOTIONS FOR EFFECTIVE CAMPAIGNS
Reading Time: 7 minutes Hey everyone, Garett here. Art is a powerful tool that has been used in advertisements for centuries. It can capture attention, convey a message, and evoke emotions that resonate with the audience. But what exactly is art? And what role does it play in advertising? Art is defined as the expression…
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UNCOVERING FLAVOURS AT THE VICTOR PARQ VANCOUVER
Reading Time: 2 minutes I’m excited to share an exclusive behind-the-scenes look at our latest project at The Victor in Parq Vancouver—a place known for its exquisite dishes and vibrant atmosphere. This collaboration was brought to life with the exceptional talent of cinematographer Lon Gross and produced by my team at CEREBRUM Marketing Group. This…
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LET TIME DO THE COOKING
Reading Time: < 1 minute I am thrilled to share my latest vlog episode with you. It is an immersive experience that gives you a glimpse into my daily routine as a creative entrepreneur at Cerebrum Marketing Group in Vancouver, BC. In this episode, I share some tips on how to create engaging video content…
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PRAWNS FOR THE PHOTOSHOOT
Reading Time: 2 minutes Hello there! I’m thrilled to welcome you to my latest episode, where I’ll take you on a journey behind the scenes of our latest marketing and advertising project at CEREBRUM Marketing Group. We’ll be exploring the many exciting mediums we get to work with, and sharing some of the challenges and…
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WISH I MET KERRY JAMES MARSHALL
Reading Time: 2 minutes Hey there! I am so excited to share with you our latest vlog episode. We are taking a tour of the Kerry James Marshall exhibition at the Rennie Museum, which is located in one of the oldest buildings in Chinatown, Vancouver, and it’s happening on Halloween! Come join us on this…
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IN THE PAINT ON MAIN STREET
Reading Time: 2 minutes In this episode, I take you behind the scenes and show you how I work my magic right on the street, even while braving the pouring rain and engaging with curious passersby. You’ll see me painting a mural featuring “figures walking in the rain, holding Starbucks cups”. I wanted to paint…
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THE IMPACT OF AN ARTS EDUCATION ON MY LIFE
Reading Time: < 1 minute In this episode, I take you on a journey through my personal experience with Arts Umbrella, a visual arts program that completely transformed my artistic journey as a child. I can’t even express how amazing this program was and how it exposed me to a diverse range of art forms…
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PRODUCING PRINTS FOR OTHER ARTISTS
Reading Time: < 1 minute I’m excited to share my first vlog episode with you! It’s all about the stunning artwork installation that my production team and I recently worked on. We’re talking multiple panels featuring the incredible work of artist, Elisabeth Sommerville from Vancouver, BC. In the video, you’ll get to see us in…
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CELEBRATING BLACK HISTORY MONTH AT VANCITY THEATRE
Reading Time: < 1 minute February 3-24th, 2013 at Vancity Theatre marks Black History Month with an exciting program of non-fiction, music, and arts-related films, an exhibition of paintings by local artist Garett Campbell Wilson, and live dance and musical entertainment. Vancity Theatre marks Black History Month with an exciting program of non-fiction, music, and…
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LIVE SHOW FEATURING GCAMWIL COMBINES DANCE, ART & MUSIC
Reading Time: 3 minutes Los Gitanos presents The Phoenix, Flamenco Fire next weekend! Los Gitanos Flamenco Dance Company will be presenting The Phoenix, Flamenco Fire at the Tsawwassen Arts Centre next weekend. The show is an explosive blend of dance, live painting, and music, an experience not easily found in a sleepy residential neighborhood like…
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A MEMORABLE CONVERSATION WITH ZARA DURRANI ON LIFE & STYLE
Reading Time: 2 minutes It was a truly sunny and inspiring day when Zara Durrani and her team visited my home studio for an interview on her show, “Life & Style with Zara.” The warmth of the day was only matched by the warmth of the conversation, as Zara made me feel completely at ease…
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EARTH ODYSSEY LIVE PAINTING feat. GCAMWIL & SUZKA VIOLIN
Reading Time: 2 minutes Today, I’m excited to share my latest video with you! It’s a live painting titled Earth Odyssey that I poured my heart and soul into. The story behind this project is truly special because it was created with the intention of generating awareness for environmental sustainability. The painting is all about…
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GARETT CAMPBELL-WILSON INTERVIEW ON SHAW TV
Reading Time: 2 minutes In this video, I had the opportunity to sit down with Shaw TV for an interview back in 2010. They were curious about my journey with using art to raise awareness for causes that are near and dear to my heart. Specifically, I share my experience collaborating with Seva Canada, a…
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MY ART EXHIBITION AT THE ROYAL ONTARIO MUSEUM IN TORONTO
Reading Time: < 1 minute Canada’s largest-ever single juried display of works of art by African Canadian artists will be exhibited at the Royal Ontario Museum’s Bronfman Hall until August 13 during the citywide Caribana Festival Canada’s largest-ever single juried display of works of art by African Canadian artists will be exhibited at the Royal…
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ARTISTS WITH BRIGHT COLOURS AND A ROOM OF THEIR OWN
Reading Time: 2 minutes A Toronto art critics review of the Royal Ontario Museum exhibition: Three years ago, Joan Butterfield curated the first-ever Caribana Art Exhibit in a cavernous rental space in the Distillery District. Putting together a show of 60 artists is work enough, but for Butterfield and a crew of game volunteers, the…
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REFLECTING ON A NIGHT OF ART AND FASHION
Reading Time: 2 minutes Last evening was nothing short of spectacular at the SHOW OFF event presented by IMOGEN PRODUCTIONS Inc. As an artist, it’s not every day you get to be a part of something that perfectly intertwines the worlds of fashion, art, and culture right here in our vibrant city of Vancouver, BC.…
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ARTIST BUSY ON RETURN FROM BOSTON
Reading Time: 2 minutes Garett Campbell-Wilson is back from Beantown. The Tsawwassen artist, who graduated with a bachelor of fine arts degree from the Art Institute of Boston at Lesley University last year, will have a showcase of his paintings on display at Simon Fraser University’s downtown campus as part of the Vancouver Pan African…
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ORIGINS RISES IN NUBIAN NIGHTS
Reading Time: 3 minutes Exhibition Review by James T. Cooper An invitation to an art exhibition from a stranger brought me to the Hansen House Gallery of Art and Home Décor on the night of the New Moon on March 7, 2008. I climbed the narrow stairway to the second floor through the doorway from…